How It Works

From script tag to
all 6 platforms in 5 min.

No GTM. No complex setup. Drop one script, verify one CNAME — and every conversion flows server-side to Meta, GA4, TikTok, LinkedIn, Snapchat and Pinterest simultaneously.

Setup

Three steps. Done.

~2 minutes
01

Drop the script tag

Copy your workspace tracking ID and paste one async <script> tag before </body>. Under 10 KB — zero render blocking. Or install the WooCommerce / Shopify plugin to auto-fire all standard events.

  • Auto-detects PageView, AddToCart, Purchase, Lead
  • Works on any CMS — WordPress, Shopify, custom builds
  • No GTM container required
  • Tracking ID scoped per domain — no cross-contamination
~3 minutes
02

Point a CNAME (optional but recommended)

Create a DNS record: track.yourdomain.com → edge.pixelmili.com. We auto-issue SSL. Your events now go through your own domain — first-party, and far harder for ad blockers to stop.

  • Tracking runs on your own subdomain, first-party
  • Blocklist-based ad blockers don't match it
  • SSL issued automatically via Let's Encrypt
  • Verify green in under 60 seconds from your dashboard
Instant
03

Watch events flow in real time

Open the real-time debugger. Every event fires to all your connected platforms simultaneously — with dedup IDs, hashed customer data, and full payload inspection. No more guessing whether Meta received your purchase event.

  • Events fan out to every connected ad platform in parallel
  • Deduplication ID prevents double-counting in Meta Events Manager
  • Customer data SHA-256 hashed before it reaches any ad platform
  • Full audit log stored for 30–180 days depending on your plan
Architecture

What happens under the hood.

Browser

Fires event via
tracker.js

PixelMili Edge

track.yourdomain.com
your first-party endpoint

Event Queue

Validated, hashed
& deduplicated

6-Way Fan-out

Parallel dispatch to
all ad platforms

Meta
GA4
TikTok
LinkedIn
Snap
Pinterest
Events

Every event your store needs to track.

Fired automatically by the tracker — no manual configuration needed.

PageView

Fires on every page load. Feeds platform audience pools and retargeting.

ViewContent

Product page visits. Powers lookalike audiences based on product interest.

AddToCart

Cart additions with product ID, name, value, and quantity.

InitiateCheckout

Checkout start. Critical for funnel analysis and abandoned cart targeting.

Purchase

Order placed. Sent with order value, currency, and item list. Deduped.

Lead

Form submission or signup. Maps to Lead event on all 6 platforms.

Search

Site search query. Helps platforms understand buyer intent signals.

CompleteRegistration

Account created. Useful for SaaS funnels and membership sites.

Integration options

Works with your stack.

Script Tag

Any platform

Paste one line of JS into any website — WordPress, custom HTML, Webflow, or any CMS. Auto-detects standard e-commerce events.

<script async src="https://edge.pm/t.js?id=PM-XXXX"></script>

WooCommerce Plugin

WordPress

Install from the WordPress plugin directory. Fires Purchase, AddToCart, Lead with full order data — no code required.

✓ Auto-fires all WooCommerce hooks

HTTP API

Developers

POST events directly from your backend — Node.js, PHP, Python, anything. Full control over payload and timing.

POST /collect { event, properties }

Ready to set up in 5 minutes?

Start with 1 month free — everything unlocked. No card required.

PixelMili AI

PixelMili AI

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